AMNESIA was founded in 2002 by Eva Prokai, aiming at offering unique garments and accessories to women that prefer sexy pieces inspired by top trends yet unique. As a fast fashion brand, AMNESIA stands for beauty, style, quality and free spirited women. The AMNESIA woman is multi-faceted, exciting, creative and sensitive just like the owner of the brand, Eva Prokai, who has always developed and improved her brand by following her intuition. She doesn’t only want to follow trends but go beyond the conventional and the ordinary.
When was your brand founded?
What is your inspiration for this season’s collection?
Our amazing, vibrant city, Budapest.
What materials are used in this season’s collection?
Muslin, satin, vegan leather and viscose printed with our own graphic.
Where are your materials sourced and your garments manufactured?
We have sourced our materials from renowned suppliers in Italy for many years now. Manufacturing is based in Budapest, Hungary.
Where are you based?
We are based in Budapest, Hungary.
Where does your line currently retail? We are present in more than 100 stores in Hungary (both Budapest and the country), and some stores in Slovakia, Romania and the Czech Republic, and we have our own online store at www.amnesia.hu.
What makes your collection unique?
The uniqueness of our current collection lies in the printed fabrics that mix Budapest city features with the characteristics of the brand.
What statement is your brand trying to make?
The AMNESIA collections are designed and made in Hungary for the confident, sexy, playful woman. Our designs are inspired by trends yet always unique.