Independent womenswear brand Lu Yang by Yang Lu will debut their Spring/Summer 2017 collection at the Nolcha Shows in partnership with Globe Fashion Week, held during New York Fashion Week, on September 12th, 2016 at Artbeam.
Now in it’s eighth year, the Nolcha Shows is one of New York’s leading platforms for global independent fashion designers and welcomes this seasons sponsors NeoGrid for Fashion, Citibank and JR Ewing Bourbon.
Globe Fashion Week – a leading strategic marketing and fashion PR company founded by Todd Hessert in New York, has an ongoing partnership with Nolcha Shows.
“LU YANG has amazing designs! We want to bring more great designers like him to the Nolcha Shows platform during New York Fashion Week.” Todd Hessert said, “Of course, some other cities’ for the fashion weeks as well since we’re also holding fashion shows in Milan, Paris and London every year.”
Designer Yang Lu graduated from Sichuan Fine Art Institute with the master’s degree in Fashion Design. In 2013, he created the brand LU YANG. His design concept is minimalism, with the pursuit of functionality and aesthetics. The brand has been featured in Shanghai Fashion Week for a few seasons and has gained high recognition in Chinese market. LU YANG’s designs are influenced by the concept of traditional culture, artwork during the period of the Republic of China and the extraction from childhood memories. Comfortable and aesthetic, LU YANG aims to offer every modern independent woman a simple but unique style.
Designer Lu Yang comments; “It’s exciting to be part of the Nolcha Shows in partnership with Globe Fashion Week in New York. It will definitely be one of the highlights in an incredible year for LU YANG. We hope to get more brand recognition in the USA market.”
Other designers showcasing during the Nolcha Shows for Spring/Summer 2017 include ACID NYC, Jody Bell, MINAN WONG, Olivia B, Rohitava Banerjee, Samantha Leibowitz and the New York School of Design.
Kerry Bannigan, Co-Founder, Nolcha Shows shares; “We are excited to debut the work of LU YANG and introduce his work to the USA industry. We are optimistic that the brand will receive excellent support and be able to take steps to expand his business into this country.”
For more information on LU YANG visit; http://nolchashows.com/designers/lu-yang/
ABOUT NOLCHA SHOWS
The Nolcha Shows, co-founded by Kerry Bannigan and Arthur Mandel, are a leading award-winning event held during New York Fashion Week. Over the past eight years the Nolcha Shows have become established as a platform for discovery; promoting cutting edge innovative fashion designers. The Nolcha Shows have built an acclaimed reputation as a hot incubator of fashion design talent and are officially listed by the New York City Economic Development Corporation; offering a range of cost effective options to increase designers recognition and develop their businesses. The successful showcase consistently receives positive media coverage including features in ADWEEK, Glamour, Cosmopolitan, INC, US WEEKLY, Lucky, NBC, MTV and Forbes; and has been supported by brands including Citibank, Coca-Cola, Rusk, Otterbox, Vitamin Water, American Airlines, Don Q Rums and Landrover.
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