J.R. EWING BOURBON SPONSORS NOLCHA FASHION WEEK: NEW YORK FEBRUARY 2015

January 28, 2015

 

JRewing Press Release

Nolcha Fashion Week: New York announces J.R. Ewing Bourbon as an official sponsor for this upcoming Fall/Winter 2015 season which will run February 11th – 15th at Pier 59 Studios.

 

Continuing in their seventh consecutive year, and held during New York Fashion week, Nolcha is one of the city’s leading platforms for global independent fashion designers. This season Katty Xiomara returns with a runway showcase of her RE-evolution collection.  Additional shows include the “Ones To Watch” collective featuring emerging brands Charles & Ron, Yvette Hass, Haute Athletics, and Mitsouly, and an evening show which features established international brands such as Prieston, Ann Himsel and Danny Nguyen Couture.

Distilled in the heart of Kentucky’s bourbon country, the 4-year-old, 80-proof light amber-colored bourbon is distributed in 35 states with plans for full national distribution by September 2015.

 

J.R. Ewing Bourbon is well-balanced and possesses a maturity that adds to its complexity. The nose is classic and slightly fruity, with notes of vanilla, oak sweetness and a touch of orange. The taste profile is surprisingly mild, yet crisp, and exhibits a lightly spicy/honey taste that lingers on the palate.

 

“J.R. Ewing had a thirst for the best in life, which certainly included his bourbon,” said Andy Harmon, co-founder of Southfork Bottling Company. “He no doubt would have been pleased to see the crème de la crème of the fashion world enjoying his signature drink.”

 

Packaging for the new bourbon features a wooden stopper and screen-printed image of the legendary Southfork Ranch — home of the Ewings — which can be seen through the front of the elegant, iconic bottle.

 

About Nolcha Fashion Week: New York

Nolcha Fashion Week is a leading award winning event for independent fashion designers to showcase their collections to a global audience of press, retailers, stylists and industry influencers. Continuing into the seventh year, Nolcha Fashion Week has established itself as a platform of discovery promoting innovative fashion designers through individual and collective runway shows and exhibition during New York Fashion Week. The event is an officially recognized New York Fashion Week platform by New York City Economic Development Corporation; offering a range of cost effective options to increase designers recognition and develop their business.  The successful showcase consistently receives positive media coverage which has included: Forbes, Bravo TV, WWD, BBC, NBC, MTV, Cosmopolitan, Glamour, Lucky, Financial Times, and many others.

www.nolchafashionweek.com | facebook.com/nolcha | @nolchafashionwk #nolcha

 

 About J.R. Ewing Bourbon

J.R. Ewing Bourbon is a partnership between Warner Bros. Consumer Products and Warner Bros. Television Group, in collaboration with Southfork Bottling Company. Distilled in the heart of Kentucky’s bourbon country, the 4-year-old, 80-proof light amber-colored bourbon is distributed in 35 states with plans for full national distribution by September 2015. Plans for international distribution are already underway as well. The brand is marketed to distributors around the United States by Prairie Creek Beverages, a national wine and spirits marketing company, and internationally by Melchers Group, a producer and exporter based in The Netherlands.

www.jrewingbourbon.com | facebook.com/JREwingBourbon | @jrewingbourbon #jrewingbourbon