SPARKLING ICE Joins the Nolcha Shows as Official Sponsor

August 28, 2015

SPARKLING ICE Press Release imageThe Nolcha Shows announces SPARKLING ICE as an Official Sponsor for this upcoming Spring/Summer 2016 season which will run September 10th – 17th at Pier 59 Studios.

 

Continuing into its seventh consecutive year, and held during New York Fashion week, Nolcha is one of the city’s leading platforms for global independent fashion designers.

 

“We’re proud to sponsor an event that celebrates independence and innovation within the fashion community,” said Nina Morrison, Vice President of Community and Customer Relations at Talking Rain Beverage Company. “SPARKLING ICE’s bold flavors align perfectly with the bold designers that will be showing at the Nolcha Shows.”

 

Guests at the Nolcha Fashion Lounge will sample SPARKLING ICE, allowing consumers and media to enjoy a refreshing sparkling beverage while exploring the upcoming trends for Spring/Summer 2016.

 

Additionally Models, media and industry influencers will enjoy SPARKLING ICE’s bold, zero-calorie, flavored sparkling beverages backstage and during the Nolcha runway shows. The “Ones To Watch” show will spotlight emerging brands including Charles & Ron, Anya Liesnik, Jungwon, and Planet Zero Motorsports. The evening collective show will showcase returning international brands Intrepid by A’OC, Danny Nguyen Couture and Acid NYC.

 

“We are pleased to welcome SPARKLING ICE to our roster of sponsors,” says Co-Founder of Nolcha, Arthur Mandel, “We are confident that our brand collaboration will provide a fully integrated fashion industry engagement experience.”

 

Official Sponsors joining SPARKLING ICE include: Citi Bank, Don Q Rums, LumaRX and Dr. Gary Levine.

 

For more information, including biographies on each designer, visit: www.nolchashows.com. For any press related inquiries, please contact Alyson Roy of AMP3 Public Relations via 646.827.9594 or nolcha@AMP3pr.com.

 

About SPARKLING ICE® Beverages  

SPARKLING ICE beverages combine sparkling water, natural flavors, fruit juice, vitamins and antioxidants to offer a great tasting lightly carbonated beverage all without the calories. SPARKLING ICE is the Bold Side of Water, offering a bold, flavored, lightly-carbonated beverage that appeals to all age groups. Available in eleven refreshing flavors: Black Raspberry, Orange Mango, Pink Grapefruit, Kiwi Strawberry, Coconut Pineapple, Pomegranate Blueberry, Peach Nectarine, Lemon Lime, Crisp Apple and new in 2014 Cherry Limeade and Strawberry Watermelon. SPARKLING ICE Lemonades, launched in 2013, are available in six refreshing flavors: Classic Lemonade, Strawberry Lemonade, Raspberry Lemonade, Lemonade with Tea, Peach Lemonade and Mango Lemonade. SPARKLING ICE Teas launched nationally in 2015 and include Raspberry Tea, Lemon Tea, and Peach Tea flavors. SPARKLING ICE can be found in retailers nationwide. SPARKLING ICE is part of the Talking Rain family of beverages, and retails for $1.19-$1.29. To locate SPARKLING ICE visit www.sparklingice.com

 

 

About Nolcha Shows

The Nolcha Shows are a leading award-winning event, held during New York Fashion Week, for independent fashion designers to showcase their collections to a global audience of press, retailers, stylists and industry influencers. Over the past seven years the Nolcha Shows have become established as a platform for discovery; promoting cutting edge innovative fashion designers through runway shows and exhibitions. The Nolcha Shows have built an acclaimed reputation as a hot incubator of new fashion design talent and are officially listed by the New York City Economic Development Corporation; offering a range of cost effective options to increase designers recognition and develop their businesses. The successful showcase consistently receives positive media coverage including features in Glamour, Cosmopolitan, Lucky, NBC, MTV and Forbes; and is supported by brands including Coca-Cola, Rusk, Vitamin Water, American Airlines, Don Q Rums and Landrover.

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