The Nolcha Fashion Week: New York team were lucky enough to catch up with the fashion designers behind independent brand Haupt to find out about the brand.
Haupt was stablished in 1926 by Georg Haupt in Germany. The company is still family owned and run by the grandson, also named Georg Haupt.
Why did you decide to become a fashion designer? Schafer-I was a retail merchant for a large men’s shirt company eventually becoming the buyer. It was a great experience and education for me. Now, I have been the managing director of design for Haupt for 14 years! Glaser- I always wanted to be a fashion designer. As a child, I made my own design drawings and sewed clothes for myself!
What’s it like being in the fashion industry? It is always exciting in the fashion industry. We love developing our own exclusive fabric designs and creating something new.
How would you describe your brand? Haupt shirts are all about quality, fabric and understated fashion.
What has been the biggest highlight of your career so far? Every day is a blessing working at Haupt and creating beautiful shirts!
Describe your ideal consumer. The ideal customer is the one who wears Haupt shirts and comes back for more each season.
If you could have any celebrity spokesmodel, who would it be and why? George Clooney because he is a confident man with a lot of class.
What store would you love to have your clothes in? Rothman’s in NYC!
What does 2014 hold for the brand? We are so excited to showcase with the Nolcha Fashion Show and to reach out to a lot of new customers.
“The most beautiful and satisfying moment is seeing the consumers wearing and loving our shirts!”
The Nolcha Fashion Week Ones to Watch feature is a weekly interview highlighting an independent fashion designer that is making moves in the fashion industry. Whether from a runway show in New York City or discovered by our globetrotting team we are proud to be a platform of discovery supporting innovative independent fashion.
If you are an independent fashion designer interested to be featured in the Ones to Watch interview series please email email@example.com with more information about your brand.
Nolcha Fashion Week: New York, founded by Kerry Bannigan and Arthur Mandel, is a leading award winning event held during New York Fashion Week hosting independent fashion designer runway shows.